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Kia brand 'Skyrockets'

Kia brand 'Skyrockets'

Posted on

Wednesday, 26 November 2014

Since declaring design management as a core driver of the company’s future growth and the hiring of President & Chief Design Officer Peter Schreyer in 2007, Kia Motors Corporation’s brand value has skyrocketed by 480% from US$929 million to US$5.4 billion, according to Interbrand’s exclusive list of 100 ‘Best Global Brands 2014’.

All-New Ford Mondeo targets Camry

All-New Ford Mondeo targets Camry

Posted on

Monday, 24 November 2014

The overdue new-generation Ford Mondeo mid-sizer is due in early 2015, and the company has used the lead up to the launch to take a few cheeky swipes at the rival Australian-made Toyota Camry.

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